A step by step course that teaches creative entrepreneurs the basic tools of Photoshop + Illustrator and how create beautiful + cohesive graphics with them for your business in just 4 weeks.


Frustrated every time you open Photoshop + Illustrator?
You're in the right place.


Fed up spending hours on YouTube watching endless
design tutorials?
Back to the Basics is your new BFF.

You will get hours of your life back after completing this course. I'm compiling all my knowledge of the basic tools you need to know when starting out in both programs. I will also show you how to apply them to your business
graphics + collateral.


A lot of people think learning Photoshop + Illustrator is SUPER hard and not worth the effort for their business.
Think again my friend.

It's all about practice, a little patience, and knowing the basic tools.


This is a step by step course that takes you through learning the basic tools of Illustrator + Photoshop and applying them to your business' graphics + collateral.

In Back to the Basics I'll show you exactly how to use the basic tools in Photoshop + Illustrator and how to use them successfully for your business graphics and collateral.

You'll learn how to use all the basic tools, strategies, and get all the support you need to learn the basics in
Photoshop + Illustrator.


 

 

Great Work. Will use Lauren for all future work.
-Edward | SNAPPED: Photographs, Fast. Photographs, Now.
(www.snapped.us)

 
"Lauren did a fantastic job! She was so accommodating to each request and worked in a timely fashion with excellent communication! I highly recommend Lauren and would easily work with her again should the opportunity arise!             Thank you Lauren!!!" 
 
- Sharon | Advanced Integrative Bodywork
(www.sharon-o.com)
 

My Story.

In my first year and a half of designing, I had very little knowledge of the basic tools in Photoshop + Illustrator. I was frustrated with how long it was taking me to design anything. I remember thinking of Photoshop + Illustrator as a foreign language that I was never going to be able to grasp. I knew I HAD to get a grip on these programs if I wanted to not only be a successful designer but an efficient one as well. Time is money after all.

I decided to sign up for two one unit classes at the college I was attending. One was for Photoshop and one was for Illustrator. As I took these classes I began to understand each tool and was able to go home and practice them on my own work. That's when everything changed for me.

In the span of a semester, I went from having very little knowledge of Photoshop + Illustrator and a huge amount of frustration to understanding the basic tools in each program.


So What Changed?

I stopped wasting hours of my time searching through books and limited tutorials online (YouTube was still on the rise at that time) and took action learning, practicing, and focusing on the basics. I needed the basics to be able to be an efficient designer, but was always so scattered that I never knew what to focus on.

Learning the basics with anything are the building blocks to becoming something great.

I stopped trying to scramble while designing, and instead took the time to learn the basics. The time and effort paid off for both my business graphics and my clients' design work. 

Once I decided to go full time with my design business last fall I made my first $1000 in less than two months. It shouldn't have to take ages to learn these basic tools or cost a lot of money. You just have to have to spend time on the right things - things that really work.


It's All Connected.

The biggest mistake I see creative entrepreneurs make is they have awesome content to offer, but their business graphics and social media graphics are suffering. These two go hand in hand and one without the other is never good. So many creative entrepreneurs focus solely on content, and then when they go to promote and sell their services and products they fall short. Yikes.

This is why you need to learn the basics of these programs to get your audience and potential clients to be drawn in by your graphics to read your content in a cohesive and connected way, where it all ties together. When you start with the end in mind, learning these basic tools becomes so much easier.


There's No Need To Be Cheap.

Many creative entrepreneurs start off by scraping information together and spending long hours watching tutorial after tutorial, because an “expert” told them they didn't need to spend money to learn and be successful at Photoshop + Illustrator. They start by making a similar design they were inspired by online and soon spend hours on hours "researching" for this project, wondering why it's taking so long to design their project. Instead of making money they end up losing money.

But that is not the right way to approach to learning how to use Photoshop + Illustrator. You can do better. I know you can. I’m here to show you how. 

I’ll show you exactly how to use the basic tools you need to create beautiful and cohesive graphics for both you and your clients.


When you sign up for Back to the Basics you get:

  •  4 weeks of guided, step by step instruction on the basic tools of Photoshop + Illustrator.
  •  The exact methods I use to create my social media templates + collateral.
  •  Ready-to-use templates.
  •  The easiest, simplest way to create graphics + collateral for your business using Photoshop + Illustrator.
  •  Affordable and DIY solutions so you don’t have to spend a bunch while you’re still growing.
  •  Simple but powerful strategies that work. 
  • Access to bonuses created just for this course that includes: worksheets, more how to videos, and more!

Sign Up Today!

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